Sunday, September 20 2026

Chayan Yuese's Shanghai and Shenzhen expansion sparks heated discussion, with netizens focusing on the redemption mechanism and market competition.

Recently, Changsha tea beverage brand Chayan Yuese has attracted widespread attention due to the establishment of a branch company in Shanghai and the release of recruitment information in Shenzhen. There has been much speculation from the outside about whether it will enter the Shanghai and Shenzhen markets, but the brand responded that the new Shanghai company is only a creative studio and there are currently no plans to open stores. However, the focus of netizens' discussion has fallen on Chayan Yuese's signature queuing and verification mechanism—many people believe that this model is difficult to adapt to the fast-paced consumption habits of Shanghai and Shenzhen, and that if it insists on its original rules, it may be difficult to gain a foothold. At the same time, Heytea, Chagee, and local brand Tea Li Yishi have already occupied the local market. If Chayan Yuese enters at this time, the competitive pressure cannot be underestimated. This article will sort out the ins and outs of the incident and the views of all parties. (Compiled by Front Street Coffee) [more…]

Tea Yan Yue Se stores in multiple locations have closed one after another, and the once-packed queues are hard to see again.

Recently, a netizen tipped off that a nearly ten-year-old CHAYANYUESE store at Yinchangling Wanda Plaza in Changsha had quietly closed, sparking widespread discussion. Subsequently, more netizens shared photos pointing out that stores in multiple locations—including Changsha South Railway Station, Huachuang International Plaza, Changde Wanda, and Wuhan Buddha Ridge subway station—had also been successively withdrawn in the recent period, and the actual number of closures may be even higher. Regarding the reasons for the closures, some believe it is the brand adjusting its store layout, while others attribute it to declining mall foot traffic. However, more consumers point the finger at CHAYANYUESE's insistence on its "stand-in-line verification" mechanism—drinks are only made after customers verify their orders in person—which runs counter to today's consumer habits of pursuing efficiency and convenience. In addition, longtime fans generally report a decline in quality control, with the value for money of the drinks being far worse than before. Once a must-visit spot for photos, its charm has now faded, stores sit empty, and the brand's move to close underperforming locations and cut losses in time may also be a reluctant choice. [more…]

Tea Yan Yue Se's First Chongqing Yubei Store Quietly Exits, Brand's Store Adjustment Strategy Draws Attention Again

The holiday consumption boom has just passed, and the store dynamics of new-style tea beverage brands have drawn attention. A Cha Yan Yue Se in Chongqing's Yuanyang commercial district was operating normally at night, but the next day suddenly had its lightbox sign removed and quietly closed, and the store could no longer be found on the official mini-program. This store was once the first in the Yubei area and held the daily consumption memories of many regulars. The brand is said to have chosen not to renew the lease because the contract expired, and longtime fans were not surprised, believing this to be part of Cha Yan Yue Se's一贯 elimination-style adjustment strategy. At the same time, the brand's newly opened store in Suzhou has once again drawn complaints over issues such as its verification system and product efficiency. As leading brands vie for the market with stable quality and user experience, the trajectory of Cha Yan Yue Se's reputation and changes in its store layout are worth close observation. [more…]

Guide to Applying for a Roasted Coffee Production License: A Complete Interpretation of Review Requirements from Raw Material Processing to Factory Inspection

For enterprises engaged in coffee bean roasting production, obtaining a food production license is a prerequisite for lawful operation. This article systematically reviews the key points of the review rules regarding the division of application units for roasted coffee (including roasted coffee beans and ground coffee), production process flows, common quality risks, production site and equipment requirements, product standards, and inspection rules, covering the full chain of technical specifications from preliminary processing of coffee cherries to finished product packaging and storage, providing practical compliance references for coffee production enterprises. Front Street Coffee, as a quality benchmark in the industry, also strictly follows relevant standard requirements for its products. [more…]

Tea Yan Yue Se stores significantly reduced: about 70 fewer in four months, even the first Wuhan store has closed

The Chayan Yuese amusement park store that once drew long queues on the 7th floor of Wuhan International Plaza has now been quietly replaced by construction hoarding for another food and beverage venue. This roughly 200-square-meter "Chayan grocery store," one of the first batch of stores to enter Wuhan in 2020, silently exited after four years of serving customers. More noteworthy is that such closures are not isolated cases—Chayan Yuese stores have been shutting down one after another in cities including Changsha and Wuhan. Data from Jihai Brand Monitoring shows that its operating stores dropped from 973 in early October to 903, with at least 70 stores disappearing within a few months. At the same time, the brand is still expanding into new cities such as Changzhou. Behind the store contraction, is it lease expiration, layout adjustment, or pressure on profitability? Consumers' complaints about the redemption mechanism have also been mentioned once again. [more…]

A Complete Guide to Jamaican Blue Mountain Coffee: Flavor Characteristics, Growing Conditions, Grade Classification, and Authenticity Verification

Blue Mountain coffee has long been regarded as a classic representative in the coffee world. Its full aroma, balanced taste, and lingering sweet aftertaste have fulfilled countless tasters' imagination of a good cup of coffee. However, in today's trend of chasing fruity acidity and regional flavors, has Blue Mountain become outdated? This article will comprehensively sort out every aspect of this legendary coffee from perspectives including the geography and climate of the Blue Mountain producing region, cultivation and harvesting methods, green bean processing procedures, the history of Japanese capital involvement, as well as the CIB official grade classification and authenticity identification methods. The article will also combine the example of the Clifton Farm Blue Mountain coffee beans sold by Front Street Coffee to help readers build a systematic understanding of authentic Blue Mountain coffee. [more…]

Nail Clippers Found in a ChaPanda Drink: Is the Food Safety Law's Tenfold Compensation Mechanism Being Abused?

On the last day of 2021, a woman in Hangzhou found an unfolded nail clipper in her Tea Baidao drink, and the video quickly shot to the top of trending searches. Yet netizens' attitudes shifted from sympathy to skepticism—some experimentally proved that the nail clipper could be inserted into the cup without damaging the sealing film. Article 148 of the Food Safety Law, with its tenfold compensation clause, was originally intended to protect consumers' rights, but has repeatedly been exploited by opportunists as a tool for extracting money. Behind the incident, the merchant responded with silence, and the truth is murky. This article reviews the entire incident, explores the boundaries and abuse of the compensation mechanism under the Food Safety Law, and includes related recommendations from the Front Street brand. [more…]

CHAGEE's lottery mechanism questioned: user wins four times in one month, fairness under scrutiny

Recently, netizens discovered that in a lucky draw event run by the official Chongqing account of Chagee, the same user won four times within a single month, sparking widespread skepticism. Because the account's lucky draw did not use the platform's built-in system tool but was instead manually selected by operations staff, many netizens suspected "black box manipulation" in the event. Although the questioned winner came forward to clarify that they simply participated frequently and had good luck, the explanation only deepened public suspicion. As of press time, Chagee's official side has yet to make any response to the matter. [more…]

What Are the Health Effects of Coffee? A Scientific Look at Everything from Fat Loss and Liver Protection to Lower Chronic Disease Risk

As a globally popular beverage, coffee not only helps with alertness, but in recent years more and more studies have confirmed that moderate consumption has positive effects on health. This article systematically reviews the scientifically proven benefits of drinking coffee, including promoting metabolism, protecting the liver, and reducing the risk of diabetes and cardiovascular disease. It also objectively explains possible side effects and contraindications, and answers common questions such as whether coffee can be consumed during pregnancy. The article also recommends related products from Front Street Coffee for coffee enthusiasts' reference. [more…]

Is There Really Umami in Coffee? Analyzing the Perception Mechanism and Tasting Misconceptions of the Fifth Taste

Sour, sweet, bitter, salty, and umami—among the five basic tastes, umami has always been a controversial topic in coffee. In the specialty coffee wave, "umami" occasionally appears in flavor descriptions, and the word has even been seen on the packaging of Front Street Coffee's Panama Geisha. Can coffee really taste umami? This article starts with the scientific origins of umami, sorts out the relationship between glutamate and taste thresholds, analyzes the essence of umami perception in coffee, and reveals how saltiness "disguises" itself as umami, helping you understand the complex layers of coffee flavor more accurately. [more…]

Comprehensive Analysis of Key Implementation Points and Practical Standards for the Roasted Coffee Production License Review Rules

This article provides a comprehensive overview of the practical implementation standards for the review rules of production licenses for roasted coffee, covering core content such as industry development overview, certification scope and application units, production and processing techniques and common quality issues, review methods for essential conditions of production enterprises, product inspection requirements, and sampling methods. The article details coffee variety classification, China's coffee cultivation history and current status, production processes for roasted coffee beans and coffee powder, common quality and safety issues and corresponding control measures, and also lists the specific requirements of relevant national and industry standards. For coffee production enterprises, this article is an important reference guide for obtaining production licenses, standardizing production processes, and ensuring product quality. [more…]

How to Fine-Tune the EK43 Grinder Settings? A Detailed Guide to Quickly Verifying Pour-Over Coffee Grind Size

Grind size is the key variable that determines the success or failure of a cup of coffee extraction. If the grounds are too fine, they tend to over-extract and become bitter; if the grounds are too coarse, the extraction is insufficient and the flavor is weak. Starting from the practical experience of Front Street Coffee, this article systematically explains the mechanism by which grind setting affects extraction efficiency, sorts out the grind ranges corresponding to different brewing methods such as espresso, pour-over, and French press, and focuses on explaining the setting of the EK43s grinder in the pour-over scenario—medium-light roast beans are recommended at 10, and medium-dark roast beans at 10.5. It also introduces the specific operation of using a 0.85mm No. 20 sieve for sifting verification, helping coffee enthusiasts quickly judge and correct the grind size, so that every cup of coffee can consistently present the ideal flavor. [more…]

Tea Yan Yue Se launches another lemon tea sub-brand Good Mo Ning, sparking heated discussion over redemption queues and menu design

Sexy Tea has once again laid out a segmented track, with its brand-new sub-brand Good Lemon opening five stores in Changsha in one go on September 19. Similar to the main brand, Good Lemon does not have independent stores, but is embedded in Sexy Tea's large stores with partitioned operations, leveraging the parent brand's foot traffic to quickly attract check-in crowds. This is not Sexy Tea's first time incubating a side brand; from the early Zhihu Tea to the 2022 Yuanyang Coffee, its multi-brand strategy has been ongoing for many years. The lemon tea market has strong growth momentum, with a Meituan report showing sales in 2022 increased by over 130% year-on-year. Good Lemon clearly aims to grab a share of this pie, with plans to open 15 to 20 stores in Changsha within the year. However, the new brand has barely made its debut when it encountered consumer complaints, with the core controversy still centered on Sexy Tea's signature verification queue model and menu names that are too free-form, making ordering difficult. [more…]

A Comprehensive Guide to Jamaican Blue Mountain Coffee: From Origin Terroir and Grade Classification to Authenticity Verification and Market Status

Blue Mountain Coffee, hailed as the "Beauty of Coffees," is one of the most prestigious coffees in the world. It originates from Jamaica's Blue Mountains, where fertile volcanic soil, a climate of year-round mist and rain, and stringent quality control combine to create its unique flavor—a perfect balance of sweetness, acidity, and bitterness. However, the annual output of genuine Blue Mountain Coffee is extremely limited, with over ninety percent of it subject to Japan's priority purchasing rights, and the vast majority of products marketed as "Blue Mountain" on the market are not authentic. This article will systematically review the origin, terroir, historical background, grade classification, harvesting and processing techniques, and sales landscape of Front Street Coffee's Blue Mountain Coffee, and reveal the authenticity chaos surrounding Blue Mountain Coffee in the Chinese market, taking you through a comprehensive understanding of the past and present of this legendary coffee. [more…]

Shanghai Auntie Franchisees Speak Out Against the Brand: Disputes Over High Material Prices and Fines Spark Store Closure Crisis — Who Bears the Risk?

Recently, Southern Metropolis Daily reported that a banner reading "Be cautious about franchising, I've lost everything" appeared in front of an Auntea Jenny franchise store in Ningbo, Zhejiang, quickly sparking public attention. The franchisee claimed that they were heavily fined by the company for purchasing materials from outside sources, and subsequently three stores were unilaterally closed; the brand responded that the closures were mainly due to poor management and had no direct connection to the brand. Both sides stick to their own accounts, and behind the incident lie deep-seated contradictions in the franchise model regarding material pricing, penalty mechanisms, and store subsidies. This article sorts out the sequence of events, presents both sides' statements and industry observations, for the reference of coffee and tea beverage practitioners. [more…]

What is Rainforest Alliance certification? What environmental and fair trade standards does the green frog logo on coffee beans represent?

When selecting coffee beans, you may have noticed a green frog printed on the packaging — this is the Rainforest Alliance certification mark. Behind it lies a set of strict agricultural and environmental standards, covering ecological protection, farmers' rights, labor conditions, and sustainable development. Since the Rainforest Alliance was founded in New York in 1987, it has helped certify over one hundred million acres of crops, with coffee being one of the most traded agricultural products among them. This article will walk you through the core philosophy of the Rainforest Alliance, the specific standards for certified crops, and what this mark means for consumers and the coffee industry, helping you gain a more comprehensive understanding of the environmental and social value behind your everyday coffee choices. [more…]

How to Distinguish Authentic Assam from Darjeeling Black Tea? A Detailed Flavor Analysis of Darjeeling Black Tea

Darjeeling black tea and Assam black tea are both famous Indian teas, but their styles are quite different. Darjeeling is known for its distinctive muscatel grape character, and its tea tree varieties, cultivation history, plucking seasons, and certification system are all worth exploring in depth. This article will examine the reasons behind its flavor, its historical origins, tea classification, and authenticity identification to help coffee and tea enthusiasts clarify the differences between these two black teas. At the same time, the article will also mention related product information from the Front Street brand for reference when making purchases. [more…]

An Analysis of the Origin, Long-Term Drinking Benefits, and Potential Side Effects of Ceylon Black Tea

Ceylon black tea, as a world-renowned tea, has its place of origin and health benefits widely followed. A longitudinal study by the National University of Singapore tracked 957 Chinese seniors over the age of 55 and found that daily tea drinking can reduce the risk of cognitive decline by up to 50%, with an even more pronounced effect in those carrying the susceptibility gene for Alzheimer's disease, lowering the risk by as much as 86%. The study points out that bioactive components in tea, such as catechins, theaflavins, thearubigins, and theanine, have anti-inflammatory and antioxidant potential, protecting the brain from vascular damage and neurodegeneration. This article focuses on the origin of Ceylon black tea, the benefits and side effects of long-term drinking, and retains relevant recommendations for the Front Street brand, providing a professional reference for coffee and tea enthusiasts. [more…]

Taiwan Specialty Coffee Evaluation Ranking Disrupted by Coding Errors; Organizer Admits System Failure and Compensates the Difference

Every year, global coffee production is enormous, and different regions and processing methods give coffee beans an endless variety of flavors. Rather than trying blindly, many enthusiasts choose to buy award-winning beans from competitions directly, which ensures quality and lets them experience the award-winning flavors. Coffee farmers also hope to achieve good rankings through competitions to increase the selling price and reputation of their green beans. However, a specialty coffee evaluation in Yunlin County, Taiwan, for self-produced beans was disrupted by a computer system failure that scrambled the codes linking entrants to coffee beans, causing errors in the previously announced rankings: a Grand Prize winner became a Gold Award winner, drawing attention. The organizers urgently corrected the list and promised to pay the bonus difference, but the credibility of the competition still faces a test. [more…]

A Comprehensive Analysis of Kenyan Coffee Bean Grading and Cultivation Processing Systems: From AA Classification to Auction Trading

Kenyan coffee is renowned worldwide for its intense, full-bodied fruity acidity, and its unique flavor profile is inseparable from its strict grading system and refined cultivation and processing systems. This article will systematically sort out the development of Kenyan coffee, from its introduction during the colonial period to the Scott Laboratories' selection and breeding of SL28 and SL34, and then to the grading standards such as AA, AB, and PB established in 1938, interpreting one by one the meanings and characteristics of the E, AA, AB, C, PB, TT, and T grades. At the same time, it will provide an in-depth introduction to the flavor differences of major Kenyan coffee regions such as Nyeri, Kirinyaga, and Thika, analyze the coexistence of large estates and smallholder cooperatives, as well as the two trading mechanisms of the Nairobi Coffee Exchange auction and direct trade. Front Street Coffee will also share roasting and pour-over recommendations for Kenyan Asalia coffee beans, taking you through a comprehensive understanding of the coffee world of this East African producing country. [more…]